Russell Powell, Author at The NX Group

5 Things to Consider when Exporting

by Russell Powell | May 17, 2016 | Business, Distribution, Supply Chain

International trade brings with it many hurdles and barriers which, when overcome, can be the key to unlocking an array of huge new markets. The classic epitome of success for a British brand is to ‘crack America’, such is the challenge of appealing to a new audience...

Cosmetics and Warehousing

by Russell Powell | May 12, 2016 | Supply Chain, Warehousing

The cosmetics and beauty industry is associated with lifestyle and is usually heavily brand-oriented, so customers tend not to see their favourite products in the context of the supply chain environment. However, even the most glamourous items need to be stored in a...

The New Supply Chain Board Game

by Russell Powell | May 6, 2016 | Distribution, Supply Chain

A new board game aims to get young people around the world interested in supply chain. The UK version of Business on the Move emerged in late 2014, with support from nearly 50 sponsors throughout the logistics, retail and education sectors. A number of milestones...

Brand Synergy

by Russell Powell | May 3, 2016 | Business, Community

The incredible success of Leicester City this season will have hundreds of brands desperate to associate themselves with this now world famous institution and create a brand synergy. Companies that engage well with the community enjoy a higher market position. One way...

Only Fuels and Horse Power

by Russell Powell | Apr 29, 2016 | Motoring, Supply Chain

An entire fleet of vehicles that run on diesel is typical for the haulage and delivery industry. Pretty much all vehicles larger than a car will use diesel because of its increased efficiency. Diesel engines can generate a much better mpg ratio than petrol engines,...